The prospects for emerging LED applications such as all-in-one machines, virtual filming, and cinemas are promising
January 20, 2025
In recent years, the development of LED technology in emerging application fields has attracted discussions and attention from many professionals in the display industry.
In terms of LED all-in-one machines, the market concentration is relatively high, and with more and more manufacturers joining, the price and cost are gradually decreasing. According to TrendForce Consulting data, from 2020 to 2024, the compound annual growth rate of LED all-in-one machine shipments will reach 31%. With further price declines, the shipment volume of LED all-in-one machines is expected to continue to grow.
In terms of specifications, LED all-in-one machines are developing towards the 2K 16:9 format of 135-146 inches. The 21:9 ratio is becoming increasingly popular in video conferences, while the demand for the 32:9 ratio is gradually increasing in speech hall applications in the European and American markets.
In terms of virtual filming, although the market size may decline in 2023 due to the impact of the "Hollywood Strike" in North America, the market growth trend is still positive in the long run. The application of virtual filming is not limited to film production, but has also expanded to fields such as advertising, TV dramas, and variety shows, attracting more manufacturers to participate. At present, the industry concentration in this field is relatively high.
In terms of product specifications, the mainstream specifications for virtual shooting background display are concentrated in P2.1 and above, such as P2.3, P2.6, and P2.8. For advanced film and television shooting, due to the requirements for brightness and display effect, Mini LED displays with P1.2-P1.6 are usually used. With the decrease in cost, the improvement in specifications will also greatly enhance the effect of virtual shooting.
In terms of cinemas, currently there are only about 160 LED movie screens installed worldwide, and their applications are not yet widespread. However, the market potential is huge in the future and is expected to experience explosive growth. However, LED displays still face technical challenges in terms of heat dissipation, power consumption, uneven brightness, bad pixels, cost, and color consistency during maintenance, which urgently need to be overcome.
In addition, with the decline in the price of LED displays, the popularity of the rental market continues to increase, and more on-site events are adopting LED rental displays to create cooler visual effects. In combination with the trend of concert filmization, the specifications of LED rental display screens are also constantly improving. TrendForce predicts that rental screens will show a steady growth trend in the future.